"Fashion is the armor to survive the reality of everyday life." - Bill Cunningham

the TREND

all dressed up and nowhere to go

THE COLLECTION

The Rumi

When you can't decide whether you want to stay in or go out... Girl, get you a robe that does both. Throw on over a summer dress to make him think you're not trying to hard, or wear over a cute pajama set when visiting the parents. When it comes to soft-to-the-touch comfort, nothing beats The Rumi. Made right here in the USA.

50% Cotton 40% Rayon 10% Polyester (dead stock fabric sourced in Los Angeles)

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The Happiness Sweatshirt

Get ready for some movement, while looking stylish, and being comfy.  This Top  is super flattering.  Fabric made out of super soft cotton and spandex, meant to hold everyting in nicely. Go from coffee to the gym to brunch.

Made in LA, USA

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The Linen Dress

Put on this dress and feel the bohemian rhapsody rush through you. Suddenly you’ll want to pick up a paint brush, take a train, snap a polaroid and walk barefoot on the beach. With just enough shape to flatter the body and just enough looseness to not care if it does. This free form dress will keep you free from conforming.

50% Linen, 50% Cotton

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The Perfect Top

Are you ready to be a western, hippie, pirate, jedi queen? Loose but flattering, the cuffed sleeves and vertical pin-stripes keep your silhouette carefree yet controlled. Sometimes you just need that good fabric that fast fashion will never provide. Feel the quality of The Perfect Top.

100% Cotton

The Desire Pant

Give your yoga pants a break with The Desire. A unique pant with a matching top that will impress even the biggest yoga pant enthusiast.

Beyond the Tank

Sweat, relax, dress up, dress down, wash, repeat. This versatile heavy weight Beyond The Tank can be worn to the gym, to the movies, with sweat pants or a sparkling necklace. A little known secret, tomboys have more fun anyway.

just BECAUSE

PIECES THAT WILL NEVER FAIL TO DELIGHT

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BECAUSE

Don't go for the second best, baby

the GORGEOUS One

Show stopping, richly hued, warm, cropped and perfect with your favorite pair of high rise jeans or trousa's. Pair it with your cowboy boots, platform wedges, mules or sneakers.

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the SEXY one

The dress that you will have forever. A classic. A wardrobe staple. Wear it for cocktails or throw on a hoodie and some flats for a casual day out with the girls.

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the CLASSIC one

A wardrobe staple; the white sweater. A stunning neckline and puff sleeves make for an ultra flattering fit. There's nothing more beautiful than winter white.

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